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1.Programme Content The curriculums that ICM and IBS offer be very dissimilar. This chapter discusses the advantages and disadvantages of each platform and how this can influence Kikkomans decision. 1.1. supranational School of parley and Media (ICM) 3.1.1Advantages of the programme The School of Communication and Media is international and intercultural. To study in this rapidity means that you are working on a race in a communication family in everyday or private sector. The study takes four year including a semester abroad and a semester working in a caller-up (internship). The whole study is in English and focuses mainly on the communication skills. Because it is an English programme, there are a ken of international students, thus creating an intercultural environment. This is very important for the study because the students contain how to communicate on a daily basis with divergent cultures. Introduction to Intercultural Communication is a subject given in the first trimester of the first year. This shows that the school takes the intercultural communication very seriously. Also, compared to IBS, ICM offers oftentimes language courses. One of the questions asked during the survey is if the student could speak Japanese. 3% of the students can. Kikkoman is a Japanese company, so this might raise confining to interest since this percentage is higher than the 2% from IBS. (Appendices, Survey, question 2) 3.1.2.Disadvantages of the programme At the end of the four-year bachelor at ICM students specialize in iodin of the two offered topics, European Public Affair or International Business Communication. Both are very communication found specialties. An international company, like Kikkoman, needs employees who are specialize on communication but also in former(a) areas. A broader specialisation would be missing when working with a planetary company. Based on the surveys it is also clear that students are non very intereste d in Japan (Appendix, Survey, question 3)...! .If you destiny to get a full essay, order it on our website: BestEssayCheap.com

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